poc jewelry is a jewelry brand founded in 2023 by designers and artisans with over a decade of experience in fine jewelry.

The name “poc” comes from play of color, the shimmering effect seen in opals, where colors appear and shift across the surface. Inspired by this phenomenon, the brand explores beauty in subtle transformation and expression.

poc jewelry draws from the aesthetics of high jewelry and refines them into forms suited for everyday life. Every piece is made in-house, from material selection to crafting. We value creations that are casual, yet enduring—quiet pieces that grow more beautiful with time.

The founding members of poc jewelry come from different backgrounds in terms of age and region of birth and upbringing.
Each developed an interest in jewelry and craft design, studying at jewelry art schools and apprenticing in the ateliers of highly skilled craftsmen.
They met as designers and jewelry artisans at a jewelry manufacturer, where they worked together in pursuit of a more professionally enriching environment.
They went on to share over 10 years of experience in the field of fine jewelry production.

Between 2020 and 2022, each member began working independently.
In 2023, they came together to establish poc jewelry.
On January 1, 2024, poc jewelry officially began full-scale operations.